Viaccess-Orca To Highlight Anti-Piracy Services


FRA / NED: At IBC2019, Viaccess-Orca (VO) will highlight its end-to-end anti-piracy services.
Also, on show will be VO’s targeted advertising and TV platform solutions, which enable operators to provide a smarter and safer digital TV and OTT experience. 
The nature of piracy is changing, and operators need to react instantly to security threats, especially when delivering premium video content and live sports events. At IBC, VO will demonstrate its new Anti-Piracy Center, a comprehensive set of security services that enable operators to fight piracy from every point of attack by assessing the security, monitoring the threats, identifying the source of piracy, and taking counteractions.
With its Anti-Piracy Center, VO’s security experts combat the next era of piracy on behalf of operators: premium content restreaming. From its operating centre, VO monitors and prevents pirates from hacking the content distribution chain, starting with the service delivery platform to the end-user device. 
At IBC2019, attendees will see the complete range of services that the Anti-Piracy Center provides, including device assessment, dynamic watermarking developed in collaboration with b<>com, an intrusion detection system, and password-sharing identification, leveraging the latest advancements in AI and data analytics to fight piracy. 
As a managed service, VO’s Anti-Piracy Center eliminates the need for operators to invest in complicated technologies or to constantly train security teams. 
VO will also showcase its hosted and fully managed TV platform, highlighting how operators can personalise content and advertising for VOD services. VO’s TVaaS platform allows operators to manage, publish, personalise, and monetise content on multiple devices with increased cost efficiency and business agility. With this one-stop solution, it is possible to deliver multiscreen services across any network while responding quickly to technical, competitive, and business challenges. 
The solution includes a feature-rich service-delivery platform with content protection and DRM capabilities; the VO secure video player, a multiplatform player integrated with major DRMs for premium VOD and live content to enable a compelling viewing experience on multiple OTT platforms; off-the-shelf, customisable white-label TV apps; out-of-the-box analytics dashboards for marketing purposes; a unique search-analysis tool for optimised content rights acquisition; and TV-specific customer churn predictive modeling and multifactor analysis.
Addressable TV is a huge revenue opportunity for TV channels and operators and can dramatically improve the television experience for users by providing them with relevant ads. At IBC2019, VO will show its end-to-end, targeted TV and video advertising solution in collaboration with its programmatic advertising partner, SMART. During a demonstration, attendees will see how the solution enables household-level targeting on operator-controlled devices (including in a multicast environment) as well as TV viewership data monetisation through integration with the programmatic ad ecosystem.
Furthermore, also at the show, VO will offer several demonstrations showing the company’s technologies in action. These include VO’s deployment with Orange Spain which will be showcased with a hybrid Android STB powering OTT and IPTV offerings. The Orange service is secured by the VO DRM solution and is available on STBs, smart TVs, and mobile devices.
In addition, Andorra Telecom is using VO’s TV Platform and DRM solutions to securely deliver live and VOD content including advanced services such as live VOD, catch-up TV, start-over TV, and NPVR to subscribers in multiple places.
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