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Rycote Appoints Hall As CMO

23/03/2017

STROUD, UK: Rycote, the award-winning U.K. manufacturer of advanced microphone windshields and suspension systems, is delighted to announce the appointment of Richard Hall to the new position of Chief Marketing Officer (CMO),
a member of the senior management team.
 
Rycote operates a global distributor network and is firmly committed to a customer-focused approach in its targeting of further national and international growth opportunities.  
 
Richard reports directly to Managing Director, Simon Davies, and takes up his post with immediate effect. He will have primary responsibility for developing and delivering the company’s brand and marketing strategies, and for ensuring that these, as well as the product development process, are being actively informed by a clear understanding of customers. Richard joined Rycote in 2015, and is being promoted from the role of Brand & Marketing Manager. Having previously run a retail business, Richard has more recently worked both with and for the private, public and voluntary sectors, in a variety of roles involving the gathering, interpretation and practical application of market and customer insight.
 
Simon Davies, Managing Director said: “We are delighted to confirm Richard as
our new Chief Marketing Officer at Rycote. He has been brilliant in his role of
Brand & Marketing Manager, and brings a wealth of expertise and passion to the management team, that will really help us continue to drive forward our ambitious global growth plans."
 
Richard said: “Rycote is a respected and valued brand which has been trusted by audio professionals for decades, and it is an absolute privilege to be a part of the next chapter in the Rycote story. We are passionate about listening at Rycote and,
as the industry evolves and customer needs change, listening to our customers and better understanding our markets will be an increasingly important feature in achieving our long-term growth plans. My role will be to build upon our brand strengths, to grow global brand awareness and to ensure consistent, excellent customer experiences.”  
 
www.rycote.com
 
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