Arvato Systems To Present Innovative Media Solutions


USA: At NAB 2017, Arvato Systems and ANNOVA Systems will present innovative, award-winning solutions for the media industry.

Arvato Systems will highlight three key products - MediaPortal, Avatega, and EditMate.

Operating in the newsroom environment, MediaPortal provides a platform for finding and gathering content from multiple sources, including newsfeeds, social media channels, internal and external databases, and Media Asset Management systems. Thanks to the intuitive interface, results can be brought together and shared with colleagues, for easy collaboration. Preview, video, audio and text editing features as well as the ability to share large video files across multiple locations make MediaPortal a ground-breaking search and collaboration solution for journalists and news organisations. The web-based application is browser and platform agnostic and will soon also be available for mobile devices. Open interfaces simplify integration and customisation. The system, developed by Arvato Systems in conjunction with infoNetwork and CBC - both part of the RTL Germany Media Group, will be showcased at NAB 2017.

Avatega is an efficient, highly-integrated system for managing contracts and intellectual property (IP) rights, and linear and non-linear content schedules. Based on the robust and scalable Microsoft Dynamics AX enterprise resource planning (ERP) system, Avatega enables users to schedule content across all their distribution platforms while maximising the value of IP assets. NAB 2017 sees the introduction of exciting new features that automate the workflow and streamline right usage and licenses.

The combined power of Arvato Systeums and Adobe Primetime enables the creation of engaging, personalised viewing experiences with a strong monetisation layer. Bringing the Avatega program schedule together with the Adobe Primetime video platform allows content providers to create a unique user experience, leveraging Adobe Target in Adobe Marketing Cloud for personalised scheduling. The recommendation engine of Adobe Target combined with Adobe Primetime scans descriptive metadata from programming (e.g. cast, crew, genre) to improve recommendation quality and click-through rates. The integration of Avatega and Adobe Primetime also enables user recommendations based on the scheduled programming (e.g., "next week there is a movie with your favourite actor"), in turn generating higher audience numbers and increasing viewer retention.

EditMate is the market leading solution for managing Adobe Premiere Pro CC projects and the related media files for seamless collaborative editing workflows. New for NAB, EditMate now gives editors the option to "check out" projects and associated media for offline work on their local devices. Users can check back in and submit edited projects, or entirely new projects and files, back into the workgroup. This adds significant flexibility for mobile users.

Arvato Systems and ANNOVA Systems have a long history of presenting products, projects and services together to customers and at shows. ANNOVA Systems leading newsroom computer system OpenMedia is at the heart of the modern newsroom, enabling editorial teams to control, co-ordinate and target information and events to the relevant audience.

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